Dunkin’ Donuts Aggressively Courting North Carolina Franchisees

Part of a long-term goal to more than double its current footprint of 7,000 stores in the United States, Dunkin’ Donuts is currently recruiting franchisees throughout North Carolina. There are currently 44 Dunkin’ stores in the state, but the company hopes to expand its presence in markets including Charlotte, Greensboro, Raleigh-Durham, Wilmington and Winston-Salem.

The company is offering incentives to North Carolina franchisees — including reduced royalty fees for the first three years and expanded marketing budgets for stores that open on time — in order to make its distribution model work. Here’s more from the Massachusetts-based company:

In an effort to keep the brand fresh and competitive, Dunkin’ Donuts offers flexible concepts for any real estate format including free-standing restaurants, end caps, in-line sites, gas and convenience, travel plazas, universities, as well as other retail environments.