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Futura Coffee Expands to Corvallis with Tried & True Acquisition

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The former Tried & True (now Futura) Southtown location in Corvallis.

Portland, Oregon-based coffee roasting and retail company Futura Coffee Roasters has acquired the two coffee shop locations of Tried & True Coffee in Corvallis, plus Tried & True sibling company Bespoken Coffee Roasters.

In a LinkedIn post, Tried & True/Bespoken Co-Founder Ann Schneider said she and husband and co-founder Collin Schneider are moving on to different entrepreneurial ventures while also planning to spend more time with their growing children.

The Schneiders launched the Corvallis coffee businesses 10 years ago, growing it into a staple of the Corvallis coffee scene.

“When we started to look for someone to take over our shops we had a pretty big checklist of must haves, and Futura really met and exceeded,” Schneider wrote. “We wanted them to be run by someone that could take them to that next level we just haven’t had the capacity for. Corvallis, I’m so excited for you to have these awesome people as part of your community!”

The financial terms of the acquisition have not been disclosed.

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The downtown Corvallis location. Courtesy photo.

In a press release, Futura Coffee Roasters said it plans to rebrand the two Tried & True retail locations with the Futura name, while the Bespoken roasting brand will remain intact.

“We are excited to join the Corvallis community and build on the values of Tried and True,” Futura Coffee Roasters Co-Owners Sebastian Villamizar and CJ Speelman said jointly in the announcement. “Our mission to support small-scale farmers in their transition to regenerative agriculture aligns perfectly with the values of Corvallis. We have HUGE shoes to fill, but we look forward to growing with this vibrant community as we continue our journey towards sustainability and excellence in coffee.”

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The original Futura Coffee Roasters location in Portland’s Montavilla neighborhood. Daily Coffee News photo by Howard Bryman.

The acquisition brings Futura to six total retail locations, including three in Portland and one in Amherst, Massachusetts. The company, which maintains direct sourcing relationships for green coffees, opened its original Portland cafe in the Montavilla neighborhood just 2.5 years ago.


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