Organic Cold Brew Line Leads Uncommon Coffee Roasters’ New Brand Cultivo

Cultivo Organic Cold Brew Coffee. Cultivo Coffee image.

Longtime West Michigan-based cafe and coffee roasting company Uncommon Coffee Roasters has officially launched a new brand, Cultivo Coffee, offering canned whole bean coffees and a new line of cartoned cold brew under the name.

The company says its new Cultivo RTD Organic Cold Brew line has already been picked up by New Jersey-based organic products distributor Albert’s Organics, while additional distribution channels are being developed in New York City, Michigan and Texas for widespread release beginning this month.

The RTD cold brew drinks come in 8-ounce recyclable cartons, and each features organic-certified coffees roasted at Uncommon’s production roastery in Douglas, Michigan, before being cold-brewed for up to 20 hours. The Straight Black features just coffee and water, while the other two products — a cold brew half and half, and a cold brew chocolate milk — feature grass-fed dairy from Natural by Nature.

In addition to the cold brew line, Cultivo has unveiled 12-ounce whole bean offerings in vintage-looking corrugated steel cans. Coffees in that line currently include the “People’s Choice” blend, a decaf sourced from Honduras and a single-origin from the Zalmari Estate in Costa Rica.

A certified NGLCC Certified LGBT Business Enterprise, Uncommon Coffee Roasters first launched its own line of cartoned cold brew just about a year-and-a-half ago. The company maintains its flagship cafe and bakery in Saugatuck, Michigan, which has been in operation since 1994.