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Euromonitor International Releases “Coffee in Venezuela” Report

The market research group Euromonitor International today released its comprehensive report on the coffee market in Venezuela from 2008 to 2012, with projections through 2017. The 28-page report, “Coffee in Venezuela,” is available here, with a single user license costing $900.

Venezuela was once one of the world’s biggest coffee producers, in line with Colombia, but the emergence of the country’s oil industry along with coffee price procurement restrictions put in place by the country’s Hugo Chavez-led government in 2003 dramatically reduced production since.

Here’s more on the report from Euromonitor International:

As 2012 was an electoral year, the Venezuela government focused on avoiding shortages of essential consumption goods, including fresh ground coffee. According to Datanalisis, fresh ground coffee was one of the products that showed a low index of scarcity, estimated at 8.6% in September 2012. According to Fedeagro (National Federation Agricultural Producers Federation), the price regulations implemented in 2003 make coffee growing coffee in Venezuela unprofitable therefore the government imports…

Euromonitor International’s Coffee in Venezuela report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.


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